From Referrals to Introductions

There are 10 Golden Rules for building strategic alliances.  Does your client development team know them?  Let your best customers become a part of your marketing department.  And research shows, sometimes you’ve got to give to get – and grow! Learn how to leverage contacts into testimonials and cut out 25% of the front-end selling effort.

Participant benefits:

  • Learn techniques of timely introduction commitments
  • How to have honest, open discussions with centers of influence

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