In a marketplace that is cluttered with noise and promises, how do you develop a raving fan client base? Know what distinguishes your customer-facing team members from the pack. Teach them how to create value by understanding the customer’s situation better than they do themselves! It’s about uncovering hidden problems and offering unique perspectives that lead to real solutions and long-term trust.
Participant benefits:
- Identify characteristics of vendors vs. trusted advisors
- Strategies for creating client value